PAT SEROKA

Chairman & CEO

Pat founded the agency in 1987, the natural culmination from years spent studying why people select one brand over another and the motivations behind brand selection. His agency’s reputation built rapidly gaining national recognition in the mortgage arena through joint ventures with the Mortgage Bankers Association (MBA).

Pat has been named Entrepreneur of the Year and has been frequently published in numerous mortgage publications. He is a member of the Porsche Club, holds a Competition Racing License for weekend fun, and enjoys traveling with his wife Linda.