Why Content Marketing Matters The Most Now!
By: John Seroka Did you know that 300 hours of video are uploaded to YouTube every minute? And, there are 2.75 million blog posts published each day on WordPress alone? Also, according to Campaign Monitor, people were receiving about 121 business emails per day. More...
Marketing Automation: 4 Mistakes to Avoid & the Secret to Deploying it Successfully
By: John Seroka Despite the many advantages of utilizing marketing automation technology, if it’s not done right, your efforts will fail. So, take care not to rush right into automating everything marketing touches until you fully understand how to use your platform....
5 Tips to Support Your Loan Officer Recruiting Efforts
By: John Seroka Recruiting high-performing loan officers is one of the most important things you can do as a mortgage lender to sustain your company. Yet, right now, this job is more challenging than ever as all hands are on deck managing sky-high origination volumes....
