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4 Ways Automation Boosts Your Marketing ROI

4 Ways Automation Boosts Your Marketing ROI

By: John Seroka Did you know that, on average, 51 percent of companies are currently using marketing automation? Also, more than half (58 percent) of B2B companies have adopted the technology. But, according to the most recent study by LeadMD, only 21% of users are...
Top 5 Criteria in Selecting a Marketing Agency

Top 5 Criteria in Selecting a Marketing Agency

When searching for a marketing agency to work with, there are five key criteria your organization needs to consider. If the agency doesn’t score a “10” in each of these categories, continue looking, or risk making a very costly error. 1. Is the agency experienced in...
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